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Facebook I will show one more example with audience insights really quick just to make sure just to show you guys that normally it does work so let's do like Tony Robbins so Tony Robbins can go to the page likes here people who like Tony Robbins also like Gary Vaynerchuk  So if we came to inhere and we typed Gary Vaynerchuk we could see that that does, of course, appear obviously this is a different example I'm just showing you guys that you know 95 percent of the time the page likes you find here you will be able to target it just so happened that the - we chose Facebook wasn't showing enough love - so you know that happens sometimes which makes it harder for you know which is good right because then I have to work a little bit harder so let's go mini-pigs here let's see if we can find like a magazine or something like that North American pet pig Associationlet's try pet pig let's just go pig intensive pig farming  Let's write a micro pig mini pig link

Business right and it'll actually display in that ad itself that people see on their desktop feeds you know only a thousand left and intellectually update in real-time that gives a little bit of an element of scarcity people are saying oh gosh there's only 500 left like  I should probably get mine now right and so you're getting emails for a very cheap price using like an actual in template version that Facebook gives you to collect email so we are going to do a traffic campaign but those are the most important just  to summarize right engagement to build social proof trafficking of drives that lukewarm traffic, once you have people into your ecosystem conversion campaign, is really what drives at home and optimizes and usesFacebook's incredibly accurate and powerful algorithms to bring you the most likely people to buy your product or service right and  then last but not least lead generation to kind of build that email list right so let's talk about actually namin

I was advertising you know when I was trying to drive traffic to my travel blogs that I was trying to monetize when I was using Amazon affiliates to try to sell products to earn that affiliate Commission it always works for me and it does work extremely  Well it's important to understand why right so that first part of the ad life cycle engagement think about your when you see an ad yourself on Facebook and  What makes gives it instant credibility right so social proof is extremely extremely important when you are advertising on Facebook when you're selling the product when you're selling a service it doesn't matter what it is people like reviews right it's just like Amazon  When you're buying a product on Amazon you would rather buy parts that have 100 five-star reviews or zero right so engagement is incredibly important you want your ad to have some engagement you want to have some likes on your ad you want to have people commenting on it you want to have peop